Execution interviews are squarely left-brain-type exercises. Can you reason with metrics? Can you think about setting the right KPIs for a product’s success and how you will monitor the performance? In general, execution PM questions test your knowledge and comfort with:

Execution questions can fall into the following 3 broad categories:

  1. North star / Success Metrics
  2. Root Cause Analysis (RCA)
  3. Tradeoff evaluation
  4. A/B Testing

The north star and RCA type questions are the most common ones and where you should spend 80% of your time practicing these. Let’s deep dive into all 4 types of these questions.

Question Type #1: North Star / Success Metrics

Sample questions of this type are:

Metrics questions test your ability to reason about and apply metrics. I solved these using the the “GAME” framework which is an effective way to think about metrics: